Indian Agriculture – The Greenhouse Age

Ginegar Plastic Products launches a new plastic film plant for Indian farmers

 

After two decades of selling plastic film products in India, Ginegar Plastic Products has decided to establish in India a plant for manufacturing plastic films, in order to satisfy the increasing local demand.

Omer Gutman, Export Manager Africa/Asia/Oceania, who has overseen the plant’s establishment, says the reasons that led Ginegar Plastic Products’ decision to expand in India and build the new plant there, are the increase in intensive farming, the government’s policy of encouraging local production and shipping costs from Israel to India.

Omer says that the exceptionally large number of farming households in India far exceeds the norm in both the West and the Orient.
Over the past fourteen years, there has been a marked transition to advanced greenhouse vegetable and flower production, which, together with the advent of new growers, has fuelled the need for greenhouses.

Ginegar Plastic Products is part of this development. It has led the adoption of smart cover films for greenhouses, thanks to thousands of seminars by local representatives, for Indian farmers thirsting for knowledge, through Agriplast and its founder, Rajeeb Roy.

Greenhouses create separate microclimates for each crop, which means that the film must be adapted to the required growing conditions. Ginegar Plastic Products’ professional expertise for adapting solutions to requirements addresses this need.

The new plastic film plant was constructed in Gujarat, in Western India, near the former capital, Ahmedabad/ Amdavad Gandhinagar.
Gujarat’s agriculture is the most advanced in India and the State Government encourages its development.
‘Actually’, Omer says, ‘We have joined an existing plastic production plant which has the required infrastructure for our needs and can accommodate additional machines as required. Our building was constructed at this plant. Our factory can produce enough plastic film for the whole of India.’

We have also established a marketing and sales subsidiary in India, fully owned by Ginegar Plastic Products Israel, for marketing and logistics.
It will continue to work with local suppliers.

becoming ever more intensive. Those who participate in it, strive to yield more, of better quality from smaller growing units. In this Ginegar has unique abilities, knowledge and products to contribute” Ginegar is proudly counting 45 years of experience in the field yet it still is young and vibrant. Its products are sold to and used in more than 60 countries. “We have wide geographical deployment and dominant presence in many important markets. Ginegar corporate’s base is in Kibbutz Ginegar, in the north of Israel. It possesses 3 manufacturing sites in Israel (Kibbutz Ginegar for Films, Kibbutz Nir Yitzhak- for knitted products, Kibbutz Neot Mordehai – for woven products). It also has production site in Brazil (SP) for knitted and woven products. “As part of Ginegar’s quest to remain world leader not only in product quality but also in service quality, we founded 3 subsidiaries (in USA, Brazil and India) enabling us to get closer to our customers, understanding better the global trends and local needs and build commensurate availability of products and services.

 

“We think that service and reliability are no less important component of the quality in the eyes of the customer, than the product itself. We are constantly striving accordingly. “We stay in constant contact with greenhouses constructors, who by being in constant, direct contact with the users of our products, are among the first to identify needs to replace worn-out products (after 3-4 years of use), as well as changes in market trends or needs. Moshe continues and talk about Ginegar’s spirit of innovation. “We were the first in the world to introduce 3 layers’ films and pioneered the development and application of the 5 layers’ technology in agriculture films. The multilayers technology enables optimization of the distribution and allocation of raw-material, achieving improved mechanical and photo-selective products’ characteristics for the users’ benefit. About four year ago, Ginegar acquired the agriculture activity of Polysack of Nir Itzhak, which developed and manufactured nets for the agriculture. “To our understanding” affirms Moshe “the Agri-Nets is a complementary product perfectly suiting our idea of Covering the World with Care”